Everyone’s superficial. It’s just that we have varying degrees of superficiality. There are some people who are over-the-top superficial – those who won’t even give the time of day to someone who doesn’t have the perfect hair, the perfect face, the perfect body, the perfect clothes, the perfect car.. that’s the top of the superficial meter. For most human beings, we are somewhere in the middle-rung of the superficial ladder – we try not to judge people by their looks, but we still have certain standards for looks, especially in looking for our potential partner.
Don’t you just hate it when someone brands you as superficial because you turned down “this nice man” who you’re not really attracted to? That you’re a mean person because you should only look at the personality, at what’s inside – never mind what’s on the outside. Yes, I agree that a person’s personality, beliefs, principles, heart are what’s most important. But looks also matter – to what extent, it depends on you. Different strokes for different folks. I daresay that anyone who tells me they’re 0% superficial is either a saint or a liar.
So, who’s superficial? I am. We all are. Admit it.
HodgePodge 
I agree, that sometimes there is a logic to being ‘superficial’. It’s about personal taste. Should you really care is the question… but I don’t because I refffffffuuuuseee to watch Lost. I’m just not going to do it…
D.